The client wanted to present its technologically advanced user-friendly E-services in portable and equally innovative way at the annual international GITEX event in Dubai. The complex information needed to be conveyed in a way that was entertaining, easy to understand and would enhance the Ministry’s brand identity.
7G Media thoroughly researched the client’s complex product and service information, then crafted an engaging script and represented the data in an entertaining, animated and illustrative video format. This was then uploaded to the embedded LCD screen in a customised presentation box, to be taken away, shared among colleagues and watched again and again.
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