There are only so many hours in a day, that much has been established. Not everyone has the time to sit and start typing and updating content for their website to ensure it stays in the Google ranking s and gets traffic coming in. You may not have the skills or patience to be able to create content yourself. You also have a wage bill to bear in mind each month, so getting someone in full-time to do this for you is frankly off the agenda too. It’s time for you to outsource.
Copywriting agencies provide solutions to the following common problems which every business – regardless of size – has to face up to at some point:
Poor search results, No traffic, Awful conversion rates, Struggling to publish regular content,
Now, there are an awful lot of firms out there offering Arabic and English copywriting services in Dubai, so once you’ve identified that you need one, how can you be sure you find the one you need?
Copywriting requirements know no bounds. From blog posts, press releases and email campaigns, to general web content and beyond, you need to know that the company you engage are able to take on your entire catalogue of requirements. Who wants to outsource to twelve different companies for SEO, marketing expertise and web design when you can find somebody to do the whole lot under one roof?
You need an agency that meets deadlines. An organization with a proven track record of meeting the imposing demands often placed on it (particularly in this part of the world). You need to know the team is large enough and strong enough that you can rely on them regardless of the size of the project.
Who have they worked with before? Are they familiar with your industry? Visit the office, is it a professionally run establishment? More importantly, what language and what style do you require? Make sure they can show you examples of previous content in a similar vein, or ask them to write you a sample of what they can offer your project. Any credible agency will be happy to do this for you.
It’s incredibly tempting to outsource overseas where the prices are cheaper. But if the quality is poor, the copy isn’t worth the paper it’s printed on. Localized knowledge is equally as important as the correct grammar, syntax and spelling, because although the copy may look good, you can often find it is just missing that little bit of localized branding to really make it stand out.
At 7G Media, we like to think we tick all of these boxes. We are an agency with a huge portfolio of clients, and we offer a commitment to being able to handle client projects on a long-term basis if required. When it comes to searching for English and Arabic copywriting services in Dubai, 7G Media should be your first port of call…..