SteelFab, an annual B2B event, required an uplift in terms of its brand presence and digital marketing. Our Google campaigns targeted the UAE, GCC & African regions. Campaigns across various social media channels, along with Google search and display ads, were divided strategically to ensure that the most appropriate platforms were used for the relevant audiences. We also created a landing page with a persuasive structure and content, using the keywords most relevant to the steel fabrication industry. The digital marketing services we tailored for Steelfab made a significant impact in boosting traffic and achieving good CTRs.