April 18, 2019
Whether you represent a trademarked brand, a small start-up or simply yourself as an individual, the chances are that, today, any online user can find at least some information about you through an internet search engine. Add to that the relentless reach of social media channels and it is clear how essential it has become
[ Read More ]If you’re a small business owner, you’ll know there are a number of marketing options to choose from. One, you could go the traditional route and spend all your budget on marketing channels like billboards or printed press advertising. No doubt, though, you are digitally alert and realise you also need to reach the public
[ Read More ]Clearly social media is one of the foremost driving forces to move businesses across the world almost 2.5 billion social media users. There hasn’t been such a great opportunity to reach and engage your target audience before social media became popular. However social media is changing at a rapid pace. It’s essential to stay ahead
[ Read More ]Influencer marketing is more than the Kardashians posting selfies with the latest diet products. For one, influencers can come from any background, industry and can have varying amounts of followers. The one thing that they do all have in common is that they’re “social media figures who have gathered around them communities with an interest
[ Read More ]Just like good stories help build great brands, better blogging helps build better businesses. But blogging takes effort. It takes time. And is it right idea for your business? If you’re on the fence not sure whether to blog or not to blog, read on. When did this whole blogging thing begin? The art of
[ Read More ]What is SEO? Search Engine Optimization is the process of improving a website’s visibility for the targeted audience by placing it as high up as possible in the search rankings. Search engine algorithms are complicated and have lots of small nuances, but they are still just algorithms that behave in a calculated way and can
[ Read More ]With the rise in popularity of the internet and online content, companies from across the world are having to address a global audience and take different languages and cultures into account when developing an online campaign, Search Engine Watch reports. With English being the most popular language on the web, it is easy for businesses
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